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how to make instruments that take good quality measure- on the water than ever before. More platforms mean more ments, but it doesn’t mean once you’ve built the sensor it must data. There is such a wide range of requirements and condi- be hard to use. There is no excuse for that,” explains Johnson. tions that the market suits itself to a wide range of systems.

For us, it’s good to see different companies of different sizes

More Competition, More Innovation coming into the space, and competition is healthy. The risks

There is a bigger hunger for data from the ocean than ever come from the cheap and quick efforts which doesn’t do the before, yet the cost of sending ships is still high. With the rise industry any good. The more competition there is, the more of autonomous platforms, robotics is leading the race as peo- platforms there are, and the more likely government’s and in- ple are turn to alternatives. Dan Hook, Senior Director - Busi- dustry will use them. This brings the timeline forward sub- ness Development at ASV Global, said “People want more stantially, proving that competition is good for everyone.” data, which is just getting harder and harder with conventional means forcing people to look elsewhere. That is encourag- Giving Power to the Customer ing more people to setup robotics companies and encouraging As well as mobile Wi-Fi and a drive for data, technical cata- more people to