Page 26: of Maritime Reporter Magazine (January 1992)

SuperFerry 92

Conference & Exhibition Set For February 4-5, 1992

Event Will Be Aboard Huge Cruise Ferry 'Silja Serenade'

SuperFerry 92, the first major marine conference and exhibi-tion ever to be held aboard a ship while operating her normal route, will take place on February 4- 5, 1992.

Delegates attending the event will be able to experience the "cruise ferry concept" for two days on the

Silja Serenade, the world's largest cruise ferry sailing from Stockholm,

Sweden, to Helsinki, Finland, and back.

The 56,000-ton Silja Serenade is in many respects one of the most extraordinary new passenger ships in years. She carries more passen- gers than the QE2—2,500 compared to 1,880—and has a cruising speed of 23 knots, 952 cabins, 22 restau- rants and bars, eight shops, one night club, one disco, a 650-person confer- ence area, one casino, two health centers and 17 saunas and pools.

Her most important design fea- ture is the Promenade/Shopping

Mall, which is the largest internal

The Silja Serenade, built by Kvaerner

Masa-Yards, will host SuperFerry 92. space ever devoted to passenger spending, with its galleria style shop- ping mall and more than 20 restau- rants—all on a ship serving a regu- lar dedicated route. The majority of the recreational areas and restau- rants are located along the Prom- enade which is 459 feet long, 26 feet wide, and 5 decks high. Built at a cost of $225 million, the 2,500-pas- senger vessel is one of the largest passenger ships in the world and largest luxury cruise ferry.

Focusing on the cruise ferry mar- keting strategy for the travel, recre- ation and business sectors of the ferry market, the onboard program of SuperFerry 92 will ensure that delegates and exhibiting companies will have every opportunity to dis- cuss the development of this type of ship. SuperFerry 92 will be a unique occasion to experience state-of-the- art cruise ferry operations and, dur- ing the voyage, the exhibiting com- panies will have the chance to dem- onstrate at first hand their systems installed on the ship.

The cruise ferry concept is more than just luxury ferry operation—it is new thinking on ways to increase revenue and profit from passenger shipping. The progress and innova- tion represented by the Silja Ser- enade and her sister ship, the Silja

Symphony, are not only being ap- plied to Baltic routes, where 16 mil- lion passengers are carried annu- ally, but also on cross-Channel op- erations, the North Sea, Mediterra- nean and in North America and the

Far East, where there is consider- able potential for superferries and their derivatives.

For further information on

SuperFerry, contact: SuperFerry

Secretariat, BMLMeetings Limited, (continued page xx)

SuperFerry 92 Exhibitors

ABB Stromberg Drives

Amtico Company Limited

APS Sales

British Contract

Furnishing Association

CIL Shopfitters

Comsat

Deerberg-Systems

Deltamarin

Elomatic Oy

Finnish Shipbuilding

Suppliers Association

Finnyards

France Group Stand

GEC Marconi

Communications

Halkama

Hartek Beverage

Handling

I MAC

Inmarsat

International

Entertainment

Services

J. Saajos

Kure Shipping

Kvaerner Masa-Yards

MacGregor Navire

Metos Marine

Oy Lautex

P-J Diedrichs

Rautaruki Steel

Division

SBA Interior

Svanta Bruk

Schaumann Wood

SeaKing

Travelers

Communication

Wartsila Diesel 28 Maritime Reporter/Engineering News