Page 59: of Maritime Reporter Magazine (February 1992)

SEATRADE CRUISE SHIPPING '92

Cruise Sh ipping Conference & Exhibition Set For March 10-14 In Miami

Seatrade Cruise Shipping '92

Conference & Exhibition is expected to be the largest cruise shipping industry forum ever, attracting more than 3,000 international industry leaders for a full schedule of de- bates, panel discussions, workshops, and ship inspections, as well as a large exhibition of marine products and services. The show is scheduled to be held from March 10 to 14,1992 at the Miami Beach Convention

Center in Miami, Fla.

The conference is scheduled to open with a "State of the Industry" debate focusing on key issues con- fronting the cruise industry. Slated to participate in the 1992 opening session are: Richard Fain, chair- man and chief executive officer of

Royal Caribbean Cruises Ltd.; Tim

Harris, chairman of Princess

Cruises; Trygve Hegnar, chairman and chief executive officer of Kloster

Cruise Ltd.; Bob Dickinson, se- nior vice president of sales and mar- keting of Carnival Cruise Lines;

Duncan Beardsley, president of

Seabourn Cruise Line; and Travis

Tanner, senior vice president of

Walt Disney Attractions Sales.

Other conference sessions are to cover such topics as vessel design, destinations and ports of call, the industry's restaurant and hotel ele- ment, financing, product develop- ment, regulation and technical chal- lenges. A session headed by Jay

Lewis, president of Market Scope

Inc., is to focus on Cuba's cruise industry potential. And Arthur D.

Little Inc. experts are slated to dis- cuss effectiveness of cruise line ad- vertising. "Those exhibitors who already have reserved space this year repre- sent a full spectrum of suppliers from throughout the world," said

Christopher Hayman, Seatrade's managing director. "Additionally, informative program sessions are scheduled to be devoted to the latest percent each year since 1985.

Exhibitors will include shipyards, coatings suppliers, refrigeration and air conditioning equipment compa- nies, galley suppliers, port and tour- ism authorities, etc. This year's forum is to feature eight national pavilions—France (with 40 stands),

Norway, the Caribbean, Finland,

Great Britain, Italy, Canada, and

Belgium—the most ever at the show.

This is to be the first time that

Seatrade Cruise Shipping will be held at the Miami Beach Conven- tion Center. The event continues to use the Miami Beach's

Fontainebleau Hilton Resort & Spa, which is a short distance from the convention center, as the headquar- ters hotel. The move to the conven- tion center, according to Michael

Kazakoff, a representative for the show, will allow the accommodation of all the exhibitors in one area.

For additional information on the show, contact: Michael Kazakoff,

The Seatrade Organization, 125 Vil- lage Blvd., Suite 220, Princeton, N.J. 08540-5703; telephone: (609) 452- 9414; or fax: (609) 452-9374.

CONFERENCE PROGRAM

Tuesday, March 10

Official opening of Seatrade Cruise Shipping 92—delegate registration and welcome recep- tion. All sessions will be presented in English, with simultaneous translation into French and Japa-

Wednesday, March 11

Keynote address— Robert H. Dickinson, senior vice president, sales and marketing, Carni- val Cruise Lines, and chairman, Cruise Lines Inter- national Association (CLIA).

Morning Session—"State of the Industry"

Debate Among the topics to be discussed will include: "Cruise and the Leisure Industry: The

Case for Strategic Alliances"; "The Airline/Cruise

Line Relationship"; "With Thirty Newbuildings on

Order can the Passenger Sales Growth of the

Eighties be Repeated in the Nineties?" "Discount- ing, the Economy and the Short-Term Outlook"; and 'The 200-Passenger Luxury Cruise Ship Mar- ket."

Speakers: Duncan Beardsley, president,

Seabourn Cruise Line; Richard Fain, chairman and chief executive officer, Royal Caribbean Cruise

Lines Ltd.; Tim Harris, president, Princess Cruises;

Trygve Hegnar, chairman and chief executive officer, Kloster Cruise Limited; Travis Tanner, senior vice president, Walt Disney Attractions

Sales; and Sunil Sreenivasan, vice president,

Citibank, N.A.

Luncheon address: Carmen Lunetta, port director, Port of Miami.

Afternoon Session—Product Development "TV and Print Advertising for Cruise Lines: A

Comparison," by Don Tatzin, director, Arthur D.

Little, Inc., and Stanley Buchin, director, Arthur

D. Little, Inc. "The Future for Cruise Retailing," by Scott Koepf,

February, 1992 59