Page 93: of Maritime Reporter Magazine (September 1996)

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Bollinger

Shipyards, Inc.

Lockport,

Louisiana

Bollinger Fourchon, LLC

Fourchon, Louisiana

Coming in October...

Canadian Maritime Industry

Review

September, 1996 Circle 134 on Reader Service Card 93

Bollinger Shipyard, Inc., Larose Division • Larose, Louisiana rea/w

OF QUALITY SERVICE TO THE MARINE INDUSTRY

Bollinger ' SHIPYARDS, INC.

P.O. Box 250 8365 Highway 308 South

Lockport, LA 70374

Phone: 504/532-2554

Fox: 504/532-7225

Bollinger Fiberglass - Chand Corporation

Mathews, Louisiana

Disney Powers Ahead In

Cruise Venture

Development

On July 31, Disney Cruise Line (DCL) announced that it will soon launch an innovative campaign targeted at familiarizing travel agents with its signature product.

Commenting on this news, DCL

Marketing Vice President Ken

Potrock said, "While we intend to fully utilize the synergistic mar- keting power of The Walt Disney

Company, we want to first educate agents who will be an important part of our distribution system, and provide them with the materi- als and support they need to cre- ate new vacation sales opportuni- ties when reservations open in late

September." Following this cam- paign, which will for the first time define the image of the company's cruise product, DCL will begin travel trade advertising in

October.

Development of Disney's private, 1,000-acre Bahamian isle, newly named Castaway Cay, is also cur- rently underway, including pre- liminary work on the private dock which will allow for easy access to and from the ships.

The cruise line has also appointed its second master, Capt. Hans

Mateboer, former master of

Holland America's Ryndam,

Rotterdam, Statendam and

Maasdam. He joins Capt. Tom

Forberg, who is the master for

Disney Magic. Both will be instru- mental in the launch of the first ship in early 1998, and following its inaugural season, Capt.

Mateboer will assume responsi- bility for Disney Magic, as Capt.

Forberg turns his focus to the second ship's launching. Capt.

Mateboer has joined DCL's new- building team at Fincantieri's yards in Marghera and Ancona,

Italy, to oversee the construction of the cruise ships.

For more information on

Disney Cruise Line

Circle 31 on Reader Service Card

In-flight view of private Disney cruise isle.

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