Page 12: of Maritime Reporter Magazine (April 2001)

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E-Commerce

Boat-Park.com — The Virtual Trade Show That Never Sleeps

Operating 24-hours a day. seven days a week. WebPark Corp.'s Boat-Park.com offers customers with seamless online services — melding together the online boating/marine community manufactur- ers, suppliers, distributors, marinas and trade associations. The site, which is a "webable" (ASP) software application, provides the infrastructure that enables

B2B marine customers to partake in newsgroups, e-letters and forums that include live events. WebPark Corp. establishes virtual industrial communi- ties called WebParks. which are divided into sectors inhabited by companies, trade magazines and industry associa- tions. bring members of a specific mar- ket into a virtual industrial zone.

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DOORS, HATCHES, SCUTTLES: WATERTIGHT,

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CREDIT CARDS ACCEPTED

NEW

TOTAL

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GLASS PANELS FOR CONTINUOUS ALL WEATHEW VISION.

WHEN POWERED - ICE, FROST, SNOW, AND CONDENSATION

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AVAILABLE IN ALL PERFORMANCE RANGES 24 VOLTS TO 220

VOLTS, GLASS THICKNESS 5/16", 7/16" AND 1/2".

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BAE SYSTEMS Aerospace Inc.

Marine Products 550 So. Fulton Ave., Mt. Vernon, NY 10550

Phone: 914-664-6033 Fax : 914-667-2311 [email protected]

Circle 215 on Reader Service Card

We Offer Marine HVAC Solutions Based

On 40 Years Of Engineering Excellence.

And That's Not All. for nearly half a century, Cruisair and Marine Air Systems have been the fore- most names in marine HVAC technology. In 1999, we brought these two well- respected brands together with the formation of Taylor Made Environmental.

Today you can look to us for a complete range of turnkey air conditioning and heating solutions, for circulated-water, seawater-cooled and air-cooled applications. Cruisair and

Marine Air Systems products are designed by professional engineers who understand the unique requirements of the marine environment. They're built at state-of-the-art plants by skilled craftsmen who take pride in their work. They're backed by our extensive applications engineering group, and sustained by our worldwide network of factory-trained service dealers. So give us a call or send us your specs, and let us show you how we can solve your next marine HVAC job. /MARINE/1IR SYSTEMS® 12 @Taylor Made

ENVIRONMENTAL-

A-0151. A-0152, A-0153 [email protected] • www.tmenviro.com • Tel: +1-804-746-131 3 (US) • +44(0)870 3306101 (UK)

Circle 316 on Reader Service Card www.maritimetoday.com "Mat MADE I • Kill l>

Boat e-commerce community foi the mjrtoe tnduidy. m m

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The WebPark software component boasts a market search engine that assists a customer in conducting precise searches of data, products and service offerings of an entire industry. A suite of tools, including WebPark Order, Web-

Park Extranet and WebPark Data Man- agement allow members to conduct active e-business. Based in Boston,

Mass., WebPark's Boat-Park is a U.S. subsidiary of the parent Web Park AG located in Germany. "The multi-faceted operation," according to Web Park COO

Peter Atwood, "is user friendly for boat manufacturers who want to purchase parts, supplies and components."

Atwood is speaking of the site's func- tion as a virtual trade show that allows members to log on and access Boat-

Park's database of suppliers, which directly links them to each company's own Web site. Here users will be able to peruse through each company's home page, which includes anything from the latest company news to new product releases — the same sort of information that would be present at a company's trade show booth — hence a "virtual trade show where members can present and sell their products and services to potential customers.

While many Internet companies have been hard-pressed to keep their financial head above water, Atwood is certain that the WebPark innovation will not experience the same fate, specifically because of its modest approach into the dot.com marketplace — unlike some new Web start-ups. the company didn't "spend too much money, too fast."

If anything the company is on the brink of expansion, rather than destruc- tion, as Boat-Park plans to introduce the newest version of its site — the five but- ton implementation — which is being touted as more user friendly with addi- tional e-procurement. The company is also working to expand its services beyond the recreational market by fur- ther delving into the commercial arena.

According to Atwood, markets that expect to be targeted by the site will include ferries and tug boats.

Circle 6 on Reader Service Card

LevelSeas Buys SeaLogistics

The inevitable slimming of the E-

Commerce side of the marine business has commenced, with several majors dropping out of business and others merging. Last month. London-based e- shipbroker LevelSeas acquired its main

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