Page 43: of Maritime Reporter Magazine (February 2015)
Cruise Shipping Edition
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“Maritime Broadband has only been in business since 2008. Really, in truth, we’re nowhere near the top of the market share list. Our solution is a combination – you might call it a triple play, in essence – and we’re providing the hardware as well, so it is a turnkey package with a proprietary C Band antenna called C-bird.”
Mary Ellen Kramer, CEO, Maritime Broadband it involves pay-by-use with subscrip- We’ve gone and made it available for Ship’s personnel can assemble c-bird would be $100 per month for the news tion limitations. Ku band is the most commercial shipping with our proprie- during a regular port call in just four station, going up to $500 monthly for frequently used bandwidth for maritime tary antenna.” Beyond that, she points to hours using tools already on board. 24/7 news and sports. And Kramer says, companies that want and need more pricing. “Many customers will be faced Kramer explains further, “The beauty “The ship’s business and crew internet, bandwidth, but it’s only got a footprint with paying over $1,100 per month for of it is that our equipment gets installed are on separate networks. Priority ? rst that covers for the most part, the north- 250mb per month of data come January by the crew in a regular port call – they is to voice, then of? cial business of the ern hemisphere.” 1. Amortizing our equipment over 36 don’t have to pull down the other anten- vessel, and the balance – whatever was
Kramer says that C Band has long months, plus our lowest-speed service na, they just put ours up alongside it. In not being used – would be allocated for been the choice of cruise ships, ferries, with unlimited data, customers will pay the rare occasions that our C-Bird might the crew. The crew has an account that oil and gas, the military because it is re- $1,400 per month. We think it is a mat- not be available, the customer may al- they log into.” liable and not subject to ‘rain fade.’ She ter of industry education. Once people ways revert to their L-band option.” adds, “C-Band is hardy band and is used know what we can provide and at what Pricing for the entertainment package Maritime Broadband’s C-bird for many mission-critical applications. price, it becomes a no-brainer.” is separate, on top of existing service and We asked the Maritime Broadband www.marinelink.com 43
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