Page 22: of Maritime Reporter Magazine (November 15, 1971)
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Advertise to thousands more buyers in
Compare the circulation to buyers
Marine sales managers agree... it is the shoreside management, executive and engineering personnel in vessel operations, shipbuilding, ship repair and naval architecture who have full respon- sibility and authority for specifying, ordering and buying all marine equipment and services.
MARINE ENGINEERING/LOG
OCCUPATIONAL BREAKDOWN OF TOTAL CIRCULATION (INTERNATIONAL DISTRIBUTION REMOVED)
BUYING POWER
CIRCULATION
SHIPBUILDING & SHIP REPAIR COMPANIES Readers with authority to flive
Companies, Presidents. Vice Presidents, Secretaries, Treasurers, Gen- business to advertisers eral Managers & Purchasing Agents 774
Works Managers & Superintendents 168
Naval Architects, Marine Engineers, Chief Draftsmen 533
Shipbuilding & Ship Repair Personnel (Draftsmen, Foremen, Inspec- tors & Others) not included in above classification
SHIP OPERATING COMPANIES, OWNERS, AGENTS & BROKERS:
Companies, Presidents, Vice Presidents, Secretaries,Treasurers, Gen- . ___ eral Managers, Purchasing Agents, Passenger & Freight Agents
Marine Superintendents, Port Captains, Port Engineers, Port Stewards 925
Deck Captains, First, Second & Third Mates Only 2,276
Engine Room Chiefs & Licensed Assistants 3,250
Ship Operating Personnel Ashore & Aboard not included in above classifications 408
PROFESSIONAL MEN:
Naval Architects & Marine Engineers Sfo4
Admiralty lawyers 64
Insurance Companies, Agents & Brokers 48
NAVY 36
MARINE SUPPLIES & EQUIPMENT: Manufacturers 1,480
Ship Chandlers, Dealers & Agents 74
Bunkers (Coal & Fuel Oil) 4
ALLIED MARINE INDUSTRIES:
Freight Agents & Forwarders 2
Exporter & Importers
Stevedoring Companies not owning Floating Equipment 11
Government Schools, Libraries, Students & Commercial Organizations 637
Miscellaneous 478
Awaiting Classification by Business & Industry 35
NON BUYING POWER 9 504
AMERICAN MARKET BUYING POWER TOTAL
Why settle for half.. 24 Maritime Reporter/Engineering News
