Page 37: of Maritime Reporter Magazine (April 2016)

The Arctic has another set of challenges and concerns than deepwater produc- tion, and the breakeven price for projects is considered to be higher than for deepwater projects.

At the current price level, Arctic activity is quite literally, frozen.

In 2011, rising operating costs were cited as a main challenge ... Until recently, these rising costs had been ‘hidden’ by the high oil price. Now it is in full daylight. In a $100 (Photo: DNV GL) per barrel scenario the industry had a mar- gin. But in the current climate of around $40 per barrel there is no margin.

CRANES.

IT’S WHO WE ARE.

Essex Crane Rental Corp is the largest owner of traditional crawler cranes and Ringer attachments in North America the effects of the great exodus of people from the indus- try. Many of these will not come back, and we may see

Did you know traditional crawler several negative effects from lack of expertise and lack cranes typically outperform their of people in the future. Competence and skills are key hydraulic counterparts in saltwater drivers for a sustainable business.

and waterway environments due to their limited electrical components?

Negativity is rampant in the energy markets, but ev- ery situation has a ‘silver lining’. What do you see as

CRANE RENTAL + SALES the Silver Lining(s) to this energy crash?

We can equip all of your marine and waterway projects with the highest Although the market situation is very tough, it quality traditional Manitowoc and isn’t necessarily a bleak one. We have a great opportu- hydraulic Liebherr crawler cranes for nity to get inef? ciencies through simpli? ed value chains. sale or rent.

The industry has added layers of complexity both within design and work processes which, when combined with

CRANE PARTS + SERVICE high costs and scope creep, have resulted in projects fail-

We have service centers strategically ing to stay within budgets and timetables. Until recently, located across the country and these inef? ciencies were hidden by the high oil price. dozens of the highest-factory trained

The best cure for complexity is standardization, but in and field experienced technicians order for standardization to work effectively, the industry dedicated to servicing all makes and needs to collaborate. models of cranes.

We also see the start of great prospects for digitaliza- tion, automation and using data in smarter ways to gain

CALL FOR A QUOTE TODAY!

insight for better decisions. It is now possible to optimize (888) 991-4100 the performance of an asset far more effectively than in www.essexcrane.com www.marinelink.com 37

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