Page 32: of Marine News Magazine (March 2025)

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Feature

SVITZER point, the customer needs to pay for that and it’s also their from marine gas oil to low-carbon fuels and through its

Scope 3 emissions. So, whatever we can do to make the job global ‘Aim for 8’ behavioral change initiative which was more ef? cient, will actually bene? t the entire ecosystem expanded from Europe and Australia into its AMEA and and not the least, our customers.” Americas regions.

Incentivizing good behavior wasn’t invented by Svitzer, But, ? eet management at Svitzer goes far beyond simple but they recognize its value in day-to-day operations. For engine and fuel choices. With some ? eet tugs, and oth-

Svitzer, Karlsen says that initially it involved a simple ers not-so-much, Svitzer’s diverse asset base sometimes re- monthly report where anyone could see the scores and no- quires manual input for performance data, as opposed to body wants to be in the bottom. “So, that’s just part of digital automation. Whatever the source, insists Karlsen, the competition. And then we had put up some challenges the most important decisions involve how that data is used. of ‘who’s most improved over the last three months’ and “What’s important for us is reliability. Are we responsive things like that. And then, what we did was to offer vouch- when agents or customers calls? Are we able to provide the ers or something for crew welfare to get it off the ground. tugs? Will the tugs be there on the spot at the right time

So, they can go out for dinner or they could buy a PlaySta- as requested? And are they performing the job safely and tion for the boat or whatever they want to do.” ef? ciently? Those are the main things.”

Karlsen says that this is now how operations should go Already well ahead of its ambitious decarbonization and behaviors have changed. Eventually, this means not goals, Svitzer is unwilling to compromise safety and ef? - penalizing nor incentivizing, but it is what is expected as ciency along the way. Leaving no stone unturned when it minimum performance and every tug and its crew have an comes to searching out the best ways to green its carbon impact on the energy transition. footprint, one size does not ? t all for the world’s largest tugboat operator. When you leverage the knowhow and

Looking Ahead diverse input from 4,000 employees hailing from 79 dif-

In 2023, Svitzer reduced the CO2 intensity of its global ferent companies, operating 456 boats ports in 37 coun- ? eet by 24% – primarily through the conversion of tugs tries, its not hard to see why.

32 | MN March 2025