WABCO Fluid Power Adopts Worldwide Sales And Marketing Strategy

American-Standard, Inc. has combined its U.S. and European WABCO Fluid Power operations and has reassigned management responsibilities to strengthen the firm's international fluid power business.

"We're combining the sales, marketing, product planning, engineering and manufacturing for Europe and the U.S. into one operating division," says Art Ticknor, American-Standard vice president and group executive, industrial products. "Dr. Henry Kedzierski, vice president of the group and divisional general manager, heads the restructured WABCO Fluid Power Division." A new international function, directed by William Howe, vice president-international of the group, is designed to develop worldwide sales and marketing strategies for all WABCO fluid power products. The goal is increased market penetration, especially outside of the U.S., Canada and Western Europe.

WABCO Fluid Power is a major international manufacturer of hydraulic, pneumatic and electropneumatic products and systems for the marine, off-highway, mobile, oil field and general industry markets.

American-Standard is a leading producer of braking and control devices for large trucks and buses; railway and mass transit braking and control devices; plumbing, airconditioning and other building products; bank security systems, and graphic products. The company and its affiliates carry on manufacturing operations in more than 20 countries.

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